PEZ Discuss: Shelley Verses – PezCycling Information


Shelley Verses was the primary feminine soigneur to work on a prime skilled workforce in Europe. This was at a time when most workforce managers nonetheless thought a girl’s place was at dwelling making the soup for her husband to return from work. That is the story of her break by and her return to the US for a brand new life, however with many reminiscences of star riders and prime races: Francesco Moser’s therapeutic massage, the Italian followers and who had the very best legs, as informed to Ed Hood.


In January we misplaced our buddy and colleague Ed Hood, two years after his devastating stroke. We are going to always remember Ed and his data, connections within the biking world, his writing type and love for the game. Ed wrote 1000’s of gorgeous articles for PEZ, so we can pay homage the ‘King of the Blackberry’ with re-runs of his nice work.

You may learn the PEZ-Crew’s reminiscences of Ed Hood HERE.

Ed Hood


Soigneurs; they shouldn’t be too younger – they need to have lived a bit; they need to be mysterious; surrounded by an aura of camphor and early season altering rooms; of few, gruff phrases; have arms like shovels; be liable to random sage pronouncements and may by no means admit that the present execs are pretty much as good as they have been, ‘again within the 70’s’ – and naturally everybody must be petrified of them.

Blonde, cute, smiling, chatty, cheerful, Californian – and a girl?

“Mais non! Sacre bleu!”

However that was – and is – Ms. Shelley Verses, the primary feminine to interrupt into the closed world of professional biking as a soigneur with Motorola, La Vie Claire, Toshiba and TVM.

Right here’s just a bit little bit of her story. . .

PEZ: Inform us how you bought into the game of professional biking, please, Shelley.
Shelley Verses: I had a very easy entry. I had been working for Eddy Borysewicz at a nationwide workforce camp. I used to be barely 23 years previous again in 1983 once I first met him. He had approached me at a race whereas I used to be working with the Centurion Biking Workforce in Santa Barbara with my boyfriend on the time, Joe Cate who was an area rider on the workforce. We have been all at a race in California someplace and “Eddy B” got here as much as me. I didn’t know who he was. However this man in a velour warm-up swimsuit comes as much as me with a thick accent and says, “I want somebody such as you on the Olympic Coaching Heart, I see you at races.”

Eddy B. informed me he hand-selected all of the soigneurs to work on the U.S. Olympic Coaching Heart (USOTC) and due to Title IX rules (which forbid discrimination on gender grounds, ed.) he needed to rent two feminine soigneurs. He mentioned they often didn’t final lengthy. They have been both sleeping with the riders or they couldn’t deal with the load. I requested Eddy how a lot we might receives a commission and he mentioned, “You’re employed free of charge.”

He was fast so as to add that I might get free room and board on the USOTC and mentioned if I used to be good, I may get chosen to work massive races with the nationwide workforce and probably even the 1984 Olympics. I mentioned, “I’ll take the job; when do I begin?” I wouldn’t have made it by with out the assistance of Amos Ottley. He was an African-American soigneur who had labored for the federation for 25-plus years. He was an important particular person on the onset of my profession.

Jim Ochowicz additionally entered into the image in a short time. “Och” was one of the vital good folks within the biking world as a result of all these 7-Eleven cyclists have been additionally on the nationwide workforce. I in a short time realized that the opposite coaches on the Olympic Coaching Heart – Andrzej Bek, Jarek Bek, Roger Younger and myself – have been additionally employed to work with the 7-Eleven newbie workforce. So the 7-Eleven riders within the juniors program, males’s and girls’s observe program, and males’s and girls’s highway groups have been being taken excellent care of once they have been away from the USOTC and at nationwide workforce competitions. It paid off the subsequent yr on the Olympics when, I consider, six riders from 7-Eleven received medals in Los Angeles. Our 7-Eleven phenomena was a centered zone of profitable.

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Feed time for Andy Hampsten within the Giro’88 (on this event Julie Wells)

PEZ: Did you have got a mentor?
On the Olympic Coaching Heart, it was Amos Ottley, who I discussed above. From the primary day, I barely had my arms on a rider – the sprinter, Nelson Vails – for a therapeutic massage when Amos yelled at me from throughout the room. “Hey California! Cease engaged on him and meet me out within the hallway.”

So he took me out within the corridor and informed me to take heed to him very carefully and to repeat every part that he was doing. Simply mimic his each stroke. He mentioned the varsity I went to didn’t educate me sports activities therapeutic massage. He informed me he needed to make me pretty much as good as I may very well be and to be taught every part he knew. He mentioned to look at him and be taught the rhythm of every part he was doing. In order that’s how I began my new path of working with cyclists. It was very arduous work: 12 to 14 rubs a day.

Cor Vos Archives
Raúl Alcalá and Andy Hampsten, 7-Eleven within the Tour de France

PEZ: La Vie Claire and Toshiba – How did that gig come about, wasn’t it a wrench to go away 7-Eleven and wasn’t it an enormous tradition shock, American to French mentality?
After the 1986 season, 7-Eleven had loads of massive adjustments occurring. We had completed our first Tour de France that yr. I bought approached on the world championships in Colorado Springs by Paul Koechli, who was the well-known director of Bernard Hinault and Greg LeMond. With Bernard Hinault retiring, he needed to convey a couple of massive change in mentality from the Hinault reign. So I acquired an surprising provide. I additionally had a proposal to go to the Panasonic workforce. I started negotiating between La Vie Claire and 7-Eleven. Andy Hampsten had already left 7-Eleven after 1985 and gone over to La Vie Claire.

Andy and I have been switch-hitting forwards and backwards. He had left and gone to La Vie Claire and was there when LeMond and Hinault have been battling it out. When Hampsten was completed with the French, he went again to 7-Eleven. I left 7-Eleven and went over to the French.

Leaving my American brothers and going to a spot the place I didn’t communicate the language was a complete tradition shock. I believed Roy Knickman is there, Thurlow Rodgers is there, Steve Bauer is there, Greg LeMond is there – I shall be nice! Paul Koechli was such a superb scientific thoughts. The very first thing he did on the Tour Tour Méditerranéen was to place me with the French entourage. I used to be put with French Sport Director Maurice Le Guilloux. Greg wasn’t there, Steve wasn’t there, Thurlow wasn’t there and Roy wasn’t there. Not one particular person spoke any English!

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Jean-Francois Bernard getting the Shelley therapy

PEZ: How blatant was the “male solely” tradition again then?
I had a style of it in highschool. I performed road hockey in a males’s metropolis league. They signed me up as a man. At some point, I screamed once I bought checked and slashed. They needed to kick me out of the sport as a result of I used to be a girl. However the captain of our workforce went as much as the referee and informed him Title IX was already up and going, so if he needed to be on the entrance web page of the newspaper, to go forward and kick me out. He mentioned the one foul there, was that I used to be slashed, not as a result of I used to be a girl.

Like I mentioned earlier, I by no means had issues with the riders. However I actually had issues proper off the bat with one of many soigneurs, Joel Marteill. Joel was a wealth of information. However he was additionally the primary of many European colleagues who despised me; I used to be American, I used to be a girl and I used to be introduced onto the workforce to make change. Paul Koechli needed me to alter the race meals of the riders, in addition to add variations to their each day regime. I did simply that.

Throughout Tour Méditerranéen, I ready the beginning meals and the meals for each feed zones, solely to seek out our crazed head soigneur, Joel Marteill, driving over the musettes with our 45-foot workforce semi . . . forwards and backwards like a madman. I remade every part once more and silently handled him till he was canned through the subsequent coaching camp in Spain.

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The person on the wheel: Paul Koechli

PEZ: What was Paul Koechli like?
I adored being on La Vie Claire with Paul. He was a mastermind, a technological coach. For him, everybody was able to being a workforce chief. He didn’t rent specialists like sprinters, climbers or time trialists. Whoever was the very best in that race was the workforce chief. He believed that biking was like a wave. Whoever was using the wave the very best was the one who was going to take it to the end. It was an honor to work on his workforce. He believed in science. He believed in cleanliness. He believed in respect and honor. He additionally believed that the soigneurs and mechanics and the best way we saved our vans and our workforce automobiles was a mirrored image of the workforce and our sponsors.

He had superb notions. At any second, he may go to the service course and stock expiration dates. So that you knew you needed to preserve issues present! He had no persistence for doping. He had no room for conduct like that. He cherished me and didn’t need me to go away his workforce. I used to be at all times provided a contract again.

Cor Vos Archives
Jean Francois Bernard, Laurent Fignon and Phil Anderson

PEZ: How did TVM come about – French to Dutch mentality, what was that like?
With La Vie Claire, we had loads of depth on that workforce as a result of Jean-Francois Bernard was purported to be the subsequent Bernard Hinault. “Jeff” selected me to be his soigneur, so I’ve a gentle spot for him. However once I was with La Vie Claire, I at all times used to have to vow Paul Koechli to by no means, ever inform Phil (Anderson, her boyfriend who was on rival groups, ed.) if Jean-Francois was not going properly. So I by no means informed Phil if Jeff wasn’t going properly or wasn’t having a superb day. I used to be “sleeping with the enemy,” so to talk, however that was one factor the place I by no means crossed the road. I used to be so loyal in that one enviornment as a result of I used to be so privileged to be the place I used to be.

Phil Anderson needed me to take a proposal from TVM and go along with him. So I had to choose: Phil or Jean-Francois. I took Phil – and went on one other journey. So I lastly was on a workforce with him. The mentality at TVM was almost the identical – I wasn’t needed by the employees, however the riders cherished me. And everybody cherished Phil, after all. So I felt at dwelling, particularly with the riders, on what was a really blended, worldwide crew. I had loads of enjoyable with Cees Priem, who was an ex-rider and really shut in age to Phil. It was virtually like working for a director who was a rider. Patrick Lefevre was the second director and he was actually stealthy. In order that was enjoyable, too. I discovered loads being on that workforce.

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Phil Anderson, Shelley Verses and the Corvette

PEZ: Was it awkward to work with TVM while in a relationship with Phil Anderson?
Phil and I have been each so very involved with our careers. Should you have a look at this relationship these days, it will not be awkward in any respect. If Bradley Wiggins wins the Tour de France and needs to convey his soigneur and mechanic to a brand new workforce, it’s not an ungainly factor. So again then, when Phil Anderson needed to convey his soigneur with him to a brand new workforce, it was solely awkward as a result of I used to be his girlfriend. Phil and I had mentioned guidelines. I couldn’t present favoritism towards him on the circuit in any respect. So it truly made extra work for me.

I provides you with an instance: If he requested me for one thing to eat – like a sandwich or fruit and yogurt – I needed to convey 9 sandwiches or 9 fruits and yogurt. I needed to make one for every rider. So the blokes cherished it! Written in my contract was that I at all times needed to room alone; I by no means shared a room with anybody. That included not sharing a room with a mechanic, a soigneur and even with Phil whereas I used to be on the circuit.

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Shelley with TVM

PEZ: Saturn, again to the US – why?
I had damaged up with Phil Anderson and my emotions have been so harm that I didn’t wish to see him. So I turned down my contract to return and work with Paul Koechli. As an alternative, I took a job with Workforce Saturn which was directed at the moment by Warren Gibson. It was a professional workforce that was racing domestically in the US and in Mexico. I informed them I might not work any race the place Phil was as a result of I simply didn’t wish to see him. After that, for some time, I labored freelance with another home groups. I helped Steve Hegg’s workforce, Profitable Residing, and Chris Carmichael’s CTS program. They have been each 7-Eleven teammates of mine. I additionally labored with Greg LeMond – one in every of my teammates on Toshiba – when he took his first LeMond Biking tour over to Europe within the late 90s. That was the final time I noticed my European associates over there.

PEZ: And also you labored with Lance Armstrong for some time, inform us about that.
One in all my 7-Eleven teammates, Mark Gorski, was the director of the U.S. Postal Service workforce. He requested me to work with one in every of his riders who had recovered from most cancers. I labored with Lance for a month or so. I massaged him three or 4 days per week whereas he was coaching in Santa Barbara together with his fiancé, Kristin.

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Phil Anderson on the Flemish cobbles

PEZ: What was your favourite race to work on and why?
As a result of I lived close to the course, the Tour of Flanders was my favourite race. I used to be so linked to the roads and the cobbles and the race’s historical past. The climbs on these slender roads are simply insane! Two riders can barely trip side-by-side up these bergs. The kind of rider who excels on the Tour of Flanders is one who has to dig so deep.

There may be additionally no race just like the Tour de France. It’s the largest sporting occasion on this planet. Individuals would camp out for 4 days in a single spot to look at the race go by. Once we would drive up the Alps – folks have been chanting the names of riders to the soigneurs driving up the mountain. It was just like the parting of the Purple Sea, the followers transferring to the aspect so our automotive may drive by.

If I may add a bit of the Giro d’Italia into the Tour de France, it’d be so as to add when the Italian followers chant, “Grinta! Grinta! Che Grinta!” The tifosi would yell this to a sprinter, for instance, who could be within the entrance group of a climb. The interpretation for grinta actually means grit. However the literal translation in what they’re saying to that rider – somebody like Guido Bontempo, an enormous sprinter again in my day – is that they’re acknowledging that he’s digging down deep inside himself into his reserve. He’s in a spot the place he usually wouldn’t be. They’re acknowledging his energy and the way robust he’s. We don’t have an idiomatic expression like that in English. However the which means is a lot extra highly effective when it’s in Italian. When the fervour of an Italian fan is yelling, “grinta.” I believed how good it will have been to see extra Italian followers crossing over to France to be a fan on the races there. I simply love that phrase, “Grinta” it’s my favourite phrase!

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Shelley with the legs of Francesco Moser

PEZ: What’s the story about you rubbing Francesco Moser’s legs on the Giro d’Italia?
In 1985, I used to be working for 7-Eleven, who made their debut in professional biking on the Giro d’Italia that yr. I used to be the soigneur on the workforce who went to the resort day-after-day as a result of feminine soigneurs have been taboo on the European professional tour. The prologue in Verona was the one stage that I truly labored on the race itself. We have been staying close by the course and I used to be purported to get the meals and every part for the levels. So Mike Neel, our director sport, needed me to go to the prologue as a result of our resort was proper there. He thought that will be sort of secure.

I might arrange and heat up the riders. The 7-Eleven guys have been used to a extremely totally different sort of set-up earlier than races in the US. They have been used to garden chairs and umbrellas and the like. I didn’t have the garden chairs, however I had tenting stools and I stole an umbrella from a restaurant for them. So I used to be all arrange and prepared on the pavé of the time trial course by the Coliseum. This might be the primary time that the press and the groups and the riders in Europe noticed me.

The riders have been warming up on the cobblestones and Francesco Moser rode by on his time trial bike. He was carrying the pink jersey that he had received for profitable the Giro the yr earlier than. The distinction between Moser’s warm-up and all the opposite riders was that he had a bunch of men – like mechanics and different helpers – working after him. They’d wrenches and instruments and even spray for his chain. Moser noticed me and our guys on these little tenting stools beneath the umbrella and he stopped and approached my little set-up. He sat down on one of many tenting stools and I began yelling at him to “get out of right here.” I used to be used to doing that as a result of we have been the true “sizzling pictures” after we racing in the US. Chris Carmichael and Davis Phinney began giving me the stink eye as a result of they knew I didn’t know who this man was. Moser began shaking his legs with that seem like, “Can I get a warm-up?”

And right here, I used to be like, “Get this man out of right here.” Get him and his crew out of right here! Who is that this man? So Moser begins talking Italian, and motioning to his legs to see if he can get a bit of shake out. Then Davis came visiting and informed me, “You need to work on this man’s legs – like now!” I informed him, “If I get in hassle, it’s on you.” So I bought my begin oil and began engaged on his legs… at the least his entourage bought a break. So that’s the story behind that little photograph.

Eric Heiden
Eric Heiden, the very best legs

PEZ: Who had the very best legs?
You recognize, that is going to make loads of my riders indignant, however the man everybody on 7-Eleven known as “Gomer” – Eric Heiden – had the very best legs! All 4 years I used to be with the workforce, the soigneurs would combat over who would therapeutic massage him. He was a five-time Olympic gold medallist in pace skating earlier than he was a professional bike owner. His left leg was extra developed than his proper as a result of that was the within leg that he skated on. His legs have been supple and tonic for his or her mass. In actual fact, he was approached one time by a medical textbook firm to {photograph} his legs for his or her excellent anatomy. His legs have been “past the past!”

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Alcalá and Verses

PEZ: Who was your favourite rider to work with and why?
I don’t know if I can reply that query impartially. We must write a e book! I may inform you tales about so many riders. Talking of my 7-Eleven riders, throughout our first Tour de France, I bumped into issues with the overseas soigneurs on our workforce. They have been indignant on the weight of “the American’s” suitcases and duffle baggage. They collectively determined that they didn’t wish to catch “so-and-so’s” bag. The wrongdoer baggage have been: Eric Heiden, Raul Alcalá and Bob Roll. I couldn’t work out why, so I opened them up.

Heiden’s baggage have been filled with medical textbooks from Stanford. Alcalá and Roll’s had full-sized audio system that they hooked as much as their Sony Discman. To unravel the issue, I informed the soigneurs that I might carry these three baggage throughout the Tour. When Raul caught wind of the load limitation problem, he approached me; “Shelley, what about my audio system?” he requested. I mentioned, “Raul, your audio system are nice – music relaxes you.”

That may be a microcosm of my profession. One in all my biggest mentors in biking was 7-Eleven Sport Director Mike Neel. He taught me easy methods to be calm across the riders and his expertise with horses was the rationale. “Preserve the horses quiet within the secure,” was one in every of his favourite sayings. He was at all times educating me to not let the day’s occasions have any impact on the riders. If I used to be misplaced within the Dolomites or concerned in some sort of chaos, he taught me the artwork of remaining calm within the eye of the storm. That mindset helps me to this present day with my clientele and it is rather Buddhist.

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Toshiba days

PEZ: Do you miss being concerned within the sport?
I do. I really feel like I labored within the golden period of biking. It was a privilege to have been a part of 7-Eleven, to be with Greg LeMond, Phil Anderson, Jean-Francois Bernard, and many others. These have been folks on my workforce. They have been straight in my life, to not point out the riders in my day-after-day stroll. It stuffed me up and have become a lot part of me. I really feel like I’ve a bunch of charms on a bracelet, however at occasions I really feel I don’t have the bracelet any extra. What I imply by that’s I don’t see my teammates and colleagues frequently. The rhythm of the circuit nonetheless lives inside me. After I stroll by a grocery store within the spring time, I typically have nervousness as a result of I really feel I must be shopping for race meals for Ghent-Wevelgem or Liege-Bastogne-Liege.

PEZ: What do you do now?
I’ve a therapeutic massage and well being teaching clientele right here in Santa Barbara, California. Every little thing I discovered on the professional tour, I apply to my on a regular basis work. I’m at all times assessing my consumer’s our bodies the best way I might assess a professional rider! I sometimes don’t therapeutic massage my shoppers the best way I might a professional. I often flip down the amount! I’m by no means bored. My clientele is various. I therapeutic massage athletes, most cancers sufferers and non-athletes alike. In my well being teaching follow, I see athletes who wish to enhance their restoration charge. I see girls in peri-menopause and other people wanting to enhance their well being and wellness. I coach shoppers to the best docs, assist them with their dietary supplements and clarify the idea and significance of “train-race-recover.”

PEZ: Do you continue to comply with the game?
I do as greatest I can. I’ve issue remembering all of the riders as a result of I’m not concerned within the sport day-to-day. After I don’t know one thing or I wish to get caught up on issues, I name my buddy Sean Weide, who works in biking media relations. I’ve by no means felt that Motorola, U.S. Postal Service, Jonathan Vaughters’ groups or BMC Racing have ever felt like an enormous American workforce to me like 7-Eleven did, regardless that they’d way more cash! So I’ve by no means linked to the American riders the best way I did to the 7-Eleven boys. Bobby Julich, Freddy Rodriguez, Jeff Evanshine, Lance Armstrong and George Hincapie – that group stands out for me. They have been nice as juniors. I’ve at all times wished there was a real blue U.S. workforce competing in Europe like 7-Eleven was within the 80s.

Cor Vos Archives
Jean Francois Bernard

PEZ: Should you may have simply at some point of your profession to re-live, which one wouldn’t it be?
That’s a pleasant query. My first thought could be re-live a day for the riders and never for myself. I might wish to have Jean-Francois Bernard win the Tour de France he by no means received. Or to have Phil Anderson win the Tour of Flanders he by no means received. Then I noticed the query is for me.

Ed, I’ve a meandering reply with a kicker end!

I used to like going with the soigneurs throughout Milano-San Remo to eat pasta. We’d all cease between the second and third feeds and have lunch collectively. All 22 groups consuming collectively. It was nice camaraderie. We weren’t battling towards one another. All 44 soigneurs sat at one massive desk and shared a meal. Then I believed – no! I might need my day to be a stage within the Pyrenees, spent with myself and my Toshiba colleagues, Alain Bizet and Alain Reverdi. We’d go to this little tiny mountain restaurant in somebody’s home. Every little thing was selfmade from issues of their yard: the rooster, bread, salad, omelettes, herbs and wine. It was solely us of their little house-restaurant within the mountains. Then I believed I might reasonably have or not it’s a daily morning, strolling to the beginning line only one final time.

These days, riders are sequestered off of their massive buses. Followers and journalists aren’t capable of have entry to them on the begins and the end line the best way it was for me. You may’t contact them or say hello to them. On the day that I might wish to re-live, I might be strolling to the beginning – like some other day – to get my Coca-Cola water bottles. All of the riders would say hiya to me and provides me kisses: Sean Kelly, Laurent Fignon, Urs Zimmerman, Claudio Chiappucci, Pedro Delgado, Greg LeMond, Phil Anderson, Jean-Francois Bernard and Eddy Planckaert. These boys, these riders, have been kings to me. I might be strolling by a corridor of kings.

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# Many photographs are from the archives and authentic homeowners troublesome to seek out, however to all an enormous thanks.#


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